Screens, Social Media, and Social Networks Screens, social media, and social networks may seem like the problem to many people, but I’m suggesting we use screens, social media, and social networks as the solution. The solution to …
If You’re an Inspired Health Professional, Now’s Your Time Our current healthcare system is a medical monopoly built during the times of the high costs and constraints of traditional mainstream media. Research reports that the US alone …
This is Marketing Seth Godin shares a story in his book, “This is Marketing,” where if you drop a few drops of purple dye in a jug of water, you’ll start to see the water change color. …
The Gift of Endorsement “You will get all you want in life, if you help enough other people get what they want.” ~Zig Ziglar How would you like to receive a steady stream of referrals from other …
Your Goal is to Build Your Tribe Your goal is to build your tribe (to the size you want it) by transforming your practice’s Facebook page into your practice’s direct-to-consumer communication hub. If you want to invest …
Amplify Your Tribe “Authority means to demonstrate expertise instead of merely claiming it.” ~Brian Clark You may have heard the saying “your net worth is equivalent to your network.” That’s why you want to invest in amplifying …
How to Think About Your Content Posting Strategy Remember, the big idea here is that you are building an audience of people who are aligned with what you’re teaching. The bigger the audience or tribe, the greater …
What Should You Teach Speak to your tribe about the things they are most interested in learning from you. Not sure what that is? Ask them. Build momentum by consistently inviting people to take the next step, …
It’s Just a Simple Game of “Awareness and Demand” The more people are aware of you, the more people can talk about you, choose you, and refer to you. The busier you get, the less capacity you …
The Gift of You “Authority is a privilege we earn to share our values with people who believe in what we believe in.” ~Bernadette Jiwa Sharing your daily dose of inspiration earns you the right to share …